Nothing To See Here

The opening slide of tomorrow's presentation tells much to the tale about being your own media -- this is nothing new.

For decades, SIDs have created content and pitched it to distribution vehicles. In the 1980s, you'd have a student do hometown features and send them via USPS to local small dailies and weeklies. In 2010, the same feature finds a home on the institution website.

We have been our own media for years -- from game stories written on road trips to cover local media who don't travel to initiating radio play-by-play networks to creation of television coach's shows.

SIDs have always been, and shall always be, the number one generator of content about their campus.

The difference now is distribution. And it is here that we will pick up tomorrow.

Be there at 10 a.m. If you can't, yes, the slides will be here in note form and a link to the PPT by tomorrow afternoon.

BTW -- I want everyone who takes time to read this tonight or tomorrow AM to hold up your cell phones when I step up the the podium. Seriously. Be bold.