Sunday, June 20, 2010

The Cold War Begins

History is filled with the great clashes of civilizations, superpowers as defined by their politics and technology. Sometimes the wars are hot; sometimes the wars are cold. When the two sides have the potential of mutually assured destruction, they become proxy battles, waged by surrogates.

Soviets vs. NATO? Capitalist America and communist Russia?

Why no. Fox vs. ABC, with just touch of CBS-Turner.

Think about the Big 12 Crisis, now suddenly passed. Perhaps the lines are being drawn between Fox Sports properties and ESPN properties, and the two will not engage in a public battle, but one waged in the board rooms and in the background. Covering turf while trying to expose weakness.

This time, it's not countries, but universities that are being played like gigantic game of athletic Risk.

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