You Are Being Watched

Creepy enough that you know what you signed up for with Facebook.  That Twitter offers up everything to governments, and provides it to the National Archives.  Here's two pieces of news that will send you running for your tinfoil helmets.

A couple of weeks ago, Facebook admitted that it was possible to take Big Data and crunch that into reasonable predictors of future action.

This week, the Borg that Is admits teaming up with some of industries highest level data mining operations, including Axciom, to accentuate what it knows about you.  Read the New York Times' coverage of the way this new alliance works for -- er, excuse me -- ON you.