Tuesday, September 29, 2009

Brave New (J-School) World

Catching up on my Chronicle's while the NWACC class takes a test, I'm struck by two quotes in the Sept. 25 edition's story on the re-invigoration of J-School thru new media.

Michael Bugeja of Iowa State:
"Too often, when the technology is overemphasised in the curriculum, it gives the impression that you can do journalism sitting down in your pajamas. You can't do that."

I agree with the first half of that quote, but I've done some of my best work in pajamas; and on behalf of the great unwashed, a lot of important stuff overlooked or tut-tutted away by trained journalists has become rather significant. Let's chalk that one up, perhaps, to a well-intentioned thought that got away in the process of becoming part of an article.

Christopher Harper of Temple
"There's not a great future in working in mainstream media. The future is for smart, hard-working students to band together, create their own media and make a business out of it -- and that's what a lot of them are doing."

Some may, or may not, be wearing PJs.

Enrollment is up across the country, and I'm a little concerned about why. As one prof in the piece noted, leaving with $30K in student debt doesn't make sense for a $25K intro local reporting job.

Let me be clear, Bugeja is spot on -- when university becomes nothing more than an Adobe certification training center, well, we're toast in two ways. First, you're teaching a specific tool, not concepts. What happens when the whole thing changes again? Second -- and I've pointed this out repeatedly -- when the heart of the program is vocational -- teaching a task or skill -- it stops being a curriculum.

Finding that balance between the classic skills and adapting them to the current technology is the trick.

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