Internet Rising

A quick note before repacking my bags for the next SEC tournament. Pew Internet and American Life survey shows that "the internet" has moved to third among the sources for most Americans for news.

Let me repeat. That's local TV news, first.

National TV news, second.

Those darn internets, third.

Radio is next, then newspapers.

What's even more remarkable are the actual numbers. The internet at 61% is a full 10 points ahead of newspapers at 50%.

More people used their cell phones -- 26% -- than read national newspaper dailies -- 17%.

That means the future is brighter for iHog than USATODAY.

Let me preach here for a minute: CoSIDA members, your own websites are increasingly becoming the primary news conduit to your fan base. Even more proof that "sport contacts" must evolve into "sport content producers."

The main story is here.

And now, back to packing