Tuesday, April 15, 2008

Hyper-Local Tabloids?

What's next? The end of the world? No, the regrettable next step in new media is to bring you the local version of the Enquirer. Welcome to TheDirty.com. Yes, it's the home of Matt Leinart photos, but as the current top guy at the website said, it's really not about the rich and famous (although, they're not above using them go get publicity).

"Ninety-eight percent of our stuff is through submissions from a regular person of just funny stuff someone was doing, or stuff maybe they shouldn’t have been doing," said The Dirty's COO, Ray Levine

So, instead of the local newspaper, you'll check your Google alert feeds on news items, read through the local bloggers on politics, check out the local music scene with the on-line version of the old free entertainment paper and now, get your local dirt -- both at TheDirty and, if you're like a lot of smaller areas without a lot of contributors, the hyper-local coverage via Topix.

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