Friday, May 07, 2010

PaidContent.Org

Site discovered this week - they cover exactly what you might expect, paid content on the internet, and has a lot of resources and stories about media strategies to create and foster paid content.

I come across it through TWIT (of course) as they made a throw-away mention of a statistic from the site that currently, video consumers under 35 will utilize just over three different devices in the same day to view content. The projection in five years was over six devices.

Do the math. That means your video/audio/live content needs to live on the television (1 -- and a nod to the old school in listing it first), on the static internet (desktop/laptop) and the mobile internet (iPhone/Android/etc).

That's today. Is that happening, or do you still have rights holder walls preventing that?

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