Brace for Impact

The word has spread through networked media of the fate of many in the legacy media in Northwest Arkansas today. In the sports world, it appears that by 6 p.m. tomorrow -- and certainly seven days from now -- the number of seats occupied within the Razorback media areas will be thinned considerably.

I've found today an interesting mix of social media and new media as the consumer of an event that is not likely to be well covered by the legacy media. As a result, personal connections and network media entities like Ozarks Unbound, The Iconoclast and Fayetteville Flyer were the sources.

The commentary spots on Ozarks Unbound in particular were pretty transparent covers of dismissed staff and family members of the fired. Several re-writes on the primary story today -- not a pure RTM effort, but certainly evolving with the increase of names and info.