Someday, There Might be a Book

As a CoSIDA person, if you ever had any doubts that blogs have become a part of athletics and can drive media coverage, someday in the future when this all sorts out, I will have a story or two to tell.

For now, let me add another of my Cassandra warnings: Know your blogs. Check them often. Figure out where the trends are going.

And don't think for a single moment this is just a political/techno/entertainment world problem.