And While We're on the West Coast

How about that press guide editing at Stanford? Swim coach gets cross with star athlete. Star athlete says some things. Coach has last word by expunging the athlete from the press guide records.

Holy Cow -- Soviet Revisionist History at its finest! Comrades, the infidel is no longer with us, speak his name no more. Disappear the violator.

Unfortunately, this is no surprise to anyone who has been around the business for long. Coaches always want to tweak the truth when it comes to their historical record. Some are just more brazen than others. Just like academic politics -- you know, the stakes are so high because there is so little involved -- the less visible the sport or team the more involved the coaches become in these matters.

And the SID involved in this, talk about falling on the sword -- he thought it was OK because the coach's budget paid for the guide thus it gave him full editorial control. This is kind of like when a coach has made an "error" on their resume or press guide bio that THEY READ AND SIGNED OFF ON, and the blame falls on the PR guy.

Well, it guarantees future employment for the publicist. The fact of life is we often exist to take the hit. At the end of the day, however, the coach seems to almost always have one more zero on his paycheck compared to the foot solder that just took one for the team.

One final sad thought -- absent the San Francisco Chronicle noticing this blatant editing event, would anyone have done a darn thing about it? No.

More Stupid Athlete Facebooks

This from the Daily Trojan website at USC, some of the football players are in trouble because they made and joined up to a Facebook group entitled White Nation. It was a joke, they said. And, I don't doubt it, but in these days when you can be sent to rehab for poor choices of language, what would possess a college student to not understand the potential impact of a crude farce.

Like a Piece of You Has Died

If you are in the business, there is nothing worse than the departure of a coach that was well liked by the people they worked with. Such was the case last weekend. Investing four years in helping someone achieve, then in the space of 24 hours, gone.

Through the process, I kept counseling everyone that time would be of the essence. I had no idea. If you are involved in a breaking event with any level of media or exposure, if you think you have a day, you have hours; if you think you have hours, you really do have minutes.

More on this later in the year, perhaps at convention or in the Digest, but the timeline for the release of our coach's resignation was even fast by my standards. It stunned the participants, to the point of some negative feedback. In the end, however, the way it was handled by all parties earned us credit with both the media and our fans -- and that's the best possible result even if some of the people involved want to bark about it right now.

But, no rest for the weary -- hiring process up next.